Strategic Management Professional

Code

802

Start Date

2025-05-25

End Date

2025-05-29

City

Dublin

Price

4950 $

Language

Participants

1-15

Hotel

Hotel Meeting Room

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Introduction

The Strategic Management Professional course is designed to equip individuals with the knowledge and skills needed to develop and implement effective strategies for their organizations. This course provides participants with a comprehensive understanding of the key concepts and frameworks of strategic management, and covers topics such as competitive analysis, industry analysis, corporate strategy, business unit strategy, strategic implementation, and strategic evaluation and control.

Through a combination of lectures, case studies, and interactive exercises, participants will learn how to analyze their organization's internal and external environment, develop and implement effective corporate and business unit strategies, and apply best practices in strategy implementation, leadership, and performance management.

By the end of the course, participants will have a solid foundation in strategic management, and will be able to evaluate and control the effectiveness of their organization's strategic initiatives. The course is ideal for professionals who are involved in strategic decision-making, including executives, managers, and business owners.

Objectives

Develop a comprehensive understanding of the key concepts and frameworks of strategic management.
Analyze the internal and external environment of an organization to identify strengths, weaknesses, opportunities, and threats.
Develop and implement effective corporate and business unit strategies that align with organizational goals and objectives.
Apply best practices in strategy implementation, leadership, and performance management.
Evaluate and control the effectiveness of strategic initiatives and make necessary adjustments to achieve desired outcomes.
Enhance decision-making skills by using strategic management tools and techniques.
Improve communication and collaboration with team members and stakeholders in the strategic planning process.
Gain insights into current trends and developments in strategic management and apply them to real-world situations.
Develop a strategic mindset and leadership skills that contribute to organizational success.
Earn a recognized certification as a Strategic Management Professional (SMP) to enhance career opportunities and professional credibility.

Course outline

Module 1: Foundations of Strategy
- Introduction to strategy
- Strategic planning process
- Competitive analysis
- Industry analysis
- SWOT analysis
- Competitive advantage
Module 2: Corporate Strategy
- Corporate strategy and portfolio analysis
- Diversification and relatedness
- Mergers, acquisitions, and alliances
- Global strategy
- Corporate governance and ethics
Module 3: Business Unit Strategy
- Business-level strategy and industry forces
- Cost leadership and differentiation
- Blue ocean strategy
- Strategic positioning and value creation
- Strategic groups and market segments
Module 4: Strategic Implementation
- Organizational design and structure
- Strategic leadership and change management
- Resource allocation and budgeting
- Operational excellence and continuous improvement
- Strategy execution and control
Module 5: Strategic Evaluation and Control
- Performance measurement and balanced scorecards
- Financial and non-financial metrics
- Strategic risk management
- Crisis management and business continuity
- Post-implementation evaluation and learning

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