As international trade and business continues to evolve, the importance of Intellectual Property Rights (IPRs) becomes increasingly vital. With new technologies and products relying heavily on IPRs, governments around the world are competing to offer higher levels of protection in order to attract investments and promote local innovation and production. Due to the complex nature of the scientific, economic, social, and theoretical aspects of IPRs, it is crucial for entities to have a comprehensive understanding of these issues.During this course, through practical workshops, case studies and expert knowledge, participants will gain an understanding of the concepts, theories, legislative and practical elements necessary to develop a successful IP strategy for their organization.
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