Cities

Advanced Internal Communication

ID  640

Course: Advanced Internal Communication

Hotel Name

01 Jan 1970 : 01 Jan  1970

Hours

Training Language : English

USD

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Training Details

Introductions:

  • This course covers employee communications from strategy to execution.
  • You will learn best practice in building internal communication strategies that raise motivation, productivity and collaboration.
  • You will build a toolkit of techniques for internal campaigns as well as everyday employee engagement, including online innovations.

Who should attend:

This course is recommended for managers, executives, communication and PR professionals required to design, manage or evaluate internal communications strategies, campaigns or activities.

This course covers the following modules:

  • Principles of internal communication
  • Internal communication strategy and planning
  • Internal communication platforms and channels
  • Internal communication campaigns and programms

About this course:

  • This course comprises eight modules each covering a set of key concepts and skills,
  • best practice and key concepts are covered, followed by stimulating learning activities like workshops, discussions, case studies.

After this course you will be able to:

  • Define and articulate the strategic principles and rational for internal communications
  • Create an internal communication strategy for your organisation
  • Design organisational systems and a practical action plan for internal communication
  • Deploy internal communication across all of the key channels and platforms using a toolbox of techniques
  • Create, manage and roll out internal communication campaigns and programmes
  • Promote employee engagement and management visibility

Course Outline:

Communication Skills:

  • Understanding how communications work
  • Gaining active listening and responding skills
  • Seeing things from other points of view
  • Managing your assumption more effectively
  • Understanding your own strengths
  • How others may see you
  • Looking at body language
  • Increasing confidence
  • Difficult people or situations
  • Filling up your communications tool kit

Principles of internal communication:

  • Strategic role of internal communications
  • Principles of change management
  • Rationale for investing in internal communications
  • Business benefits
  • Mechanisms through which internal communication adds value: motivation, productivity and knowledge sharing
  • Management visibility
  • Recruitment and retention

Internal communication strategy and planning:

  • Defining your organisation’s value set
  • Aligning internal communications with business goals
  • Organisational models for internal communications
  • Defining goals and objectives for internal communications
  • Internal communications research tools (e.g. employee focus groups and internal surveys.)
  • Evaluating internal communications

Internal communication platforms and channels:

  • Internal communications systems and processes
  • Internal projects and campaigns
  • Newsletters, posters, environmental branding, brand collateral
  • Online internal communications: intranets, internal blogs
  • Face to face: team meetings, staff events etc.

Internal communication campaigns and programmes:

  • Creating and rolling out internal brands
  • Managing internal values campaigns
  • Multimedia internal campaigns including web video
  • Recognition and reward programmes
  • Employee performance showcasing
  • Alignment of internal communications with corporate responsibility
  • Community engagement and volunteering programmes

Internal communication:

  • Core principles and defining concepts that underlie practical and strategic internal communications
  • How to create an internal communication strategy complete with organisational systems and a practical action plan
  • Internal communication platforms and channels: a toolbox of practical internal communication techniques and channels
  • Internal communication campaigns and programmes: a how-to guide to launching internal communication programmes, based on case studies of award-winning campaigns from around the world

Advanced communication strategy:

  • Evidence-based communication strategy: how to measure and prove the value of communication
  • Advanced strategy tools and concepts: specialised techniques for developing complex PR strategies
  • Justifying strategy: securing management support: how to get support from the top for ambitious PR strategies
  • Rolling out and managing a communication strategy: the systematic process of creating and deploying a PR strategy

Advanced communications and PR management:

  • Designing a CSR strategy: the principles and rational for CSR and approaches that you can use to develop an effective strategy for your own organisation
  • Building CSR programmes and campaigns: practical approaches to designing and planning CSR activity

Day 1 - Asset Cost Management Introduction

Maintenance & Reliability Best Practices are critical for every successful individual and company. This workshop delivers many practical and new Maintenance and Reliability Best Practices concepts and tools. You will discuss these concepts and practice using practical tools in case studies and discussion groups. The costs associated with equipment downtime and reduced production can be significant. Learning how to effectively manage all aspects of your industrial facility is a must.This workshop is a combination of instructor lead topic areas and class discussions. Interactive discussions will allow you to hear and learn best in class applications relating to maintenance planning and cost management strategies. You will have the opportunity to ask lots of questions in order to consider how best to apply these tools and techniques in your organization.

Day 2 - Laying the Groundwork

Maintenance & Reliability Best Practices are critical for every successful individual and company. This workshop delivers many practical and new Maintenance and Reliability Best Practices concepts and tools. You will discuss these concepts and practice using practical tools in case studies and discussion groups. The costs associated with equipment downtime and reduced production can be significant. Learning how to effectively manage all aspects of your industrial facility is a must.This workshop is a combination of instructor lead topic areas and class discussions. Interactive discussions will allow you to hear and learn best in class applications relating to maintenance planning and cost management strategies. You will have the opportunity to ask lots of questions in order to consider how best to apply these tools and techniques in your organization.

Day 3 - Applying the Value based Process

Maintenance & Reliability Best Practices are critical for every successful individual and company. This workshop delivers many practical and new Maintenance and Reliability Best Practices concepts and tools. You will discuss these concepts and practice using practical tools in case studies and discussion groups. The costs associated with equipment downtime and reduced production can be significant. Learning how to effectively manage all aspects of your industrial facility is a must.This workshop is a combination of instructor lead topic areas and class discussions. Interactive discussions will allow you to hear and learn best in class applications relating to maintenance planning and cost management strategies. You will have the opportunity to ask lots of questions in order to consider how best to apply these tools and techniques in your organization.

Day 4 - Ensuring the Continuity of the Value-based Process

Maintenance & Reliability Best Practices are critical for every successful individual and company. This workshop delivers many practical and new Maintenance and Reliability Best Practices concepts and tools. You will discuss these concepts and practice using practical tools in case studies and discussion groups. The costs associated with equipment downtime and reduced production can be significant. Learning how to effectively manage all aspects of your industrial facility is a must.This workshop is a combination of instructor lead topic areas and class discussions. Interactive discussions will allow you to hear and learn best in class applications relating to maintenance planning and cost management strategies. You will have the opportunity to ask lots of questions in order to consider how best to apply these tools and techniques in your organization.

The European Quality of Training and Management Consulting relies on advanced methodology in developing skills and enhancing the effectiveness of human resources. The company adopts modern methods to achieve these goals. In order to achieve its objectives, European Quality follows the following steps in a precise and professional manner:

  • Lectures and Visual Presentations:
    • Theoretical lectures are presented through PowerPoint presentations, videos, and short films, providing a comprehensive and enjoyable learning experience.
  • Scientific Assessment:
    • Trainees are thoroughly assessed before and after the training program to ensure the desired objectives are achieved and to provide necessary guidance.
  • Brainstorming and Role-playing:
    • Innovation and problem-solving are encouraged through brainstorming sessions and role playing experiences.
  • Practical Cases:
    • Practical learning is emphasized through cases relevant to the subject matter and the nature of work for the trainees, contributing to the development of practical skills.
  • Final Evaluation and Certificates:
    • A comprehensive assessment is conducted at the end of the program. Trainees are awarded attendance and participation certificates recognized by the European Quality Training and Management Consultancy , provided they have completed at least 80% of the program days.
  • Training Materials:
    • Professional trainers and experts in various fields create scientific and practical training materials, which are printed and retained, and distributed on CD or flash drives to ensure easy access to the content.
  • Post-Training Follow-up:
    • European Quality Training and Management Consultancy provides continuous support after the training program. This support includes additional consultancy sessions or workshops to ensure the continuity of learning and the application of acquired skills in the working environment.
  • Customized Training Programs:
    • Training programs are designed to meet the needs of individual companies and institutions. Client needs are carefully analyzed to ensure that the training content aligns with their specific objectives and achieves the desired impact.
  • Utilizing Technology:
    • Training incorporates modern techniques such as online platforms and distance learning to provide flexible and effective learning experiences. Participants can access educational resources online and engage in discussions and online workshops.
  • Specialized Trainers:
    • Trainers and lecturers are carefully selected to ensure they have high expertise in their fields. Experience and professionalism are added to the training to ensure the delivery of high-quality content and effective learning experiences.
  • Encouraging Participation:
    • European Quality Training and Management Consultancy encourages active participation and interaction during training sessions. Interactive activities such as group discussions and collective exercises are organized to stimulate effective participation in the learning process.
  • Focus on Personal Transformation:
    • Participants are encouraged to think critically and develop problem-solving skills and decision making abilities. They are guided towards achieving personal and professional transformation, leading to improved performance in their work areas.
  • Continuous Assessment:
    • Continuous assessments are provided to evaluate participants performance and their understanding of the training materials. This assessment is used to modify the training program if necessary and ensure the desired results are achieved.
  • Terms and Conditions:
    • Terms and conditions apply to all training programs. It is assumed that registering for any training program implies the participants agreement to these terms, including registration, payment, and cancellation policies.
  • Prices and Discounts:
    • It is noted that the prices displayed on the website do not include a 5% value added tax. All prices are subject to discounts according to the companys policies.

European Quality Training and Management Consultancy of Training and Management Consulting reserves the right to change the location of the training program, change the accredited lecturers for program delivery, hold, or cancel the program in line with the companys vision and program conditions and our quality policy.

European Quality Training and Management Consultancy is certified

ISO 9001-2015

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