Why do some companies appear to have little difficulty in growing and changing whilst other companies decline and even collapse? Why do companies fail in markets that are showing considerable growth? Why is it that in many businesses 80% of the total available profits are earned by just the top 3 or 4 companies?
The answer is simple and straightforward - but it is not easy. Companies that grow and change are companies that know how to build robust strategies that secure and sustain competitive advantage. The concepts of strategy and competitive advantage are at the very heart of business success. This has always been the case. The big challenge in the 21st century is that almost all businesses are becoming more complex, more competitive and more international
This course focuses on these two central and vital concepts – strategy and competitive advantage. The course is relevant to managers in every part of the organisation because increasingly managers need to understand now their part of the business contributes to these two important issues – building a robust strategy and sustaining competitive advantage
The training process is based on a carefully planned mix of highly focused input from the course leader - with practical illustration of tools and concepts; group work on small-scale case studies; interaction and group discussion; and group work on a major case study. The course manual will serve as a toolkit for subsequent everyday use. There will also be presentations on DVD given by acknowledged world-leading authorities on the subject. The principles and approaches to strategy and strategic management will be illustrated by real-life cases in which the course leader has been personally involved
European Quality Training and Management Consultancy reserves its full right to change the location of the training program and change the approved lecturer to provide the training program in accordance with the European Quality vision and the conditions of holding the program without prior notice
The European Quality Training and Management Consultancy adopts modern methods of training and raising the efficiency of human resources development, so we follow:
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